Trace's Plan To Visit 7 Kenyan Universities

Trace Eastern Africa partners with Sol Generation to present the D.O.P.E tour across Universities in Kenya.

Trace's Plan To Visit 7 Kenyan Universities
Olivier Laouchez (right ) Trace Co-Founder Chairman and Mrs. Aline Kuste Menager French Ambassador, Victoria Anampiu Joselyne Chebet both from Qwetu Radio and Danny Mucira center Trace East Africa Managing Director. /FILE

Trace Eastern Africa, an urban entertainment and edutainment channel has partnered with Sol Generation to present the D.O.P.E Tour to universities across Kenya.

This partnership will see Trace Eastern Africa run seven university campus tours under the banner of Trace in the City.

The first and second events of the series took place at Moi University in Eldoret on Friday, June 3 and at Mount Kenya University on Monday, June 18 2022. Both events featured masterclass sessions on career selection and the opportunities on the free learning app,Trace Academia, in the morning hours and an entertaining concert in the afternoon.

Trace Eastern Africa at Mount Kenya University on June 18, 2022. /TWITTER.TRACE EASTERN AFRICA

“Trace in the City, Trace EA’s campus tour series, and the Dope Tour target the same university audience and can now do it together bigger and better,” said Danny Mucira Trace Eastern Africa MD, adding that the Dope tour is all about empowering and inspiring young minds and giving an opportunity to the artists a platform for their craft and taking them to their target audience in universities.

The DOPE tours will feature Sol Generation artists Nviri & Bensoul to headline the tours across selected universities in Kenya.

D.O.P.E tour which stands for Discipline, Order, Passion and Excellence, is targeted at university students who unfortunately are in the microwave age where the get-rich-quick, cut–and–paste and instant gratification culture we see today.

This culture encourages shortcuts to success rather than following and trusting a sure process to gain wealth.

“The D.O.P.E tour’s sole mission is to break down this “microwave to success culture” by spotlighting our talents’ as blueprints to success through their crafts. Our youth are inspired by great stories, we want to tell them, we want to share them, and we want to inspire them through engagement, creative arts & music,” said Nviiri.