WRC Safari Rally 2025: NPS Deploys More Police Officers As Rules Issued To Motorists
NPS assured that police officers will be on the ground to ensure enhanced security and safety for hundreds of thousands of visitors expected to grace the three-day event.
Marvin Chege 
The National Police Service (NPS) has affirmed its readiness for the 2025 World Rally Championship (WRC) Safari Rally, set to take place from March 20 to 23, 2025 in the regions of Nairobi, Naivasha and Nakuru.
In a statement released on Thursday, March 19, NPS assured that police officers will be on the ground to ensure enhanced security and safety for hundreds of thousands of visitors expected to grace the three-day event.
"We have deployed additional Traffic Police Officers on the roads to ensure the free flow of traffic. In addition, we are collaborating with the National Transport and Safety Authority (NTSA) to conduct road safety compliance checks," NPS announced.
Given that this rally will take place during the onset of the long rains, NPS appealed to motorists, pedestrians, and all other road users to exercise extreme caution and adhere to traffic rules to prevent accidents. With a specific focus on bus and lorry drivers, NPS asked that the group refrain from parking along the Naivasha–Nakuru Road or causing obstructions.
Traffic snarl-up as motorists head to the Safari Rally on June 26, 2021. /FACEBOOK
The NPS also turned to rally fans and the general public regarding safety measures issued by the organisers to ensure an accident-free thrilling bonanza.
Motorists planning to use the road have been told to rethink their travel plans or use alternative routes. This is given that some of the highest road traffic from Nairobi to Nakuru will consist of fans travelling between the spectator stages.
"Furthermore, we request rally enthusiasts and members of the public to strictly adhere to the directives given by the organisers and the Police from time to time to ensure the safety and the success of the event. These directives include, but are not limited to, using alternative routes or rescheduling travel plans," added NPS.
The police service recognised that high-profile events like the WRC, which draw both local and international audiences, can be potential targets for criminal activities. Aware of this risk, the NPS emphasized vigilance in their statement and provided hotlines for the public to report any crimes or legal violations.
All persons are therefore urged to report crime and other activities that contravene the law to any police officer, the nearest police station or through the NPS toll-free numbers: 999, 911, 112, and #FichuakwaDCI 0800 722 203.
The Safari Rally is arguably the toughest rally on the WRC calendar, with competing drivers having to deal with challenging rally stages, rugged landscapes, hazards on every corner that include wild animals as well as unpredictable weather, a litmus test which is also a thrill for the daring drivers.
However, it does treat them to stunning landscapes and wildlife akin to a game drive as well as the unparalleled hospitality of the Kenyan people, a truly remarkable experience that marks the ultimate test of endurance combining the best of motorsport with the unique beauty of Kenya.
The event attracts more than 100,000 visitors and is watched by over 120 million people in 170 countries globally, with over 50 international television channels airing it. This year's edition is estimated to attract more than 30,000 motorsport enthusiasts across different countries including Kenya's East African neighbours Tanzania, Uganda, Rwanda, Burundi, and Ethiopia.
Hours before the global event, Cabinet Secretary for Sports Salim Mvurya revealed that the number of international visitors skyrocketed, with hotels recording full bookings.
The WRC is a vital event for Kenya, drawing tourists and participants from around the globe. With so much at stake, the National Police Service faces the critical task of ensuring smooth operations, as a successful rally weekend could translate into significant economic gains for the country.
In 2023, the Tourism Research Institute reported that the Safari Rally generated Ksh8.258 billion in Total Tourism Internal Demand (TTID) between June and July in the lead-up to the rally's return in 2021. On average, the leg alone generates Ksh7 billion towards the Kenyan economy.
A WRC car in action during shakedown on March 19, 2025 ahead of the Safari Rally 2025. /WRC
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