Govt Gazettes Warnings On Vape & Other Popular Tobacco Products That Must Be Shown

According to the Ministry, the initiative aligns with the Tobacco Control Act of 2007 and reinforces the Ministry's commitment to protecting public health.

Govt Gazettes Warnings On Vape & Other Popular Tobacco Products That Must Be Shown
Health Principal Secretary Mary Muthoni during a meeting on February 12, 2025. /MINISTRY OF HEALTH

The Ministry of Health has issued new regulations mandating graphic health warnings (GHWs) on all novel nicotine and emerging tobacco products, including electronic cigarettes (e-cigarettes), vape pens, and nicotine pouches.

In a statement, the Ministry's State Department of Public Health and Professional Standards, Ministry of Health, announced the gazettement of the new warnings (GHWS) for novel nicotine and emerging tobacco products.

According to the Ministry, the initiative aligns with the Tobacco Control Act of 2007 and reinforces the Ministry's commitment to protecting public health.

These GHWs aim to educate consumers about the risks associated with novel nicotine products, including e-cigarettes and heated tobacco products, which have gained popularity, particularly among young people.

An image of vape pens. /VAPE SIMPLE

"Research indicates these products can lead to nicotine addiction and pose serious health risks. The clear and impactful visual warnings are designed to inform the public and deter tobacco use, especially among vulnerable populations," the Ministry explained.

The newly-gazetted warnings feature vivid imagery. They use striking images depicting the harmful effects of nicotine and tobacco use, enhancing their visibility and memorability.

They also contain targeted messaging, specifically addressing emerging concerns related to novel nicotine products, reflecting the current landscape of tobacco use.

"We are taking a proactive approach to tobacco control by updating our health warnings to address modern challenges," said Mary Muthoni, Principal Secretary, State Department of Public Health and Professional Standards.

The ministry aims for the striking images to raise awareness and discourage consumers from using these products.

"These graphic warnings are a vital tool in our efforts to reduce tobacco consumption and protect public health, particularly among our youth," she added.

The new GHWs will be mandatory on all novel nicotine and emerging tobacco products packaging. Compliance will be enforced, with penalties for non- compliance, ensuring adherence to public health standards.

Despite efforts to enforce tobacco control, challenges persist, particularly with the rising popularity of novel nicotine products among young people.

"The Ministry of Health urges all stakeholdersmanufacturers, retailers, and the publicto support this important initiative for improved health outcomes. Together, we can create a healthier future free from the dangers of nicotine addiction," added the statement.

Detailed imagery of the new GHWs can be accessed in the Gazette Notice No.1718 of the February 14, 2025 issue of Kenya Gazette.

Images of graphic health warnings. /THE EXAMINATION